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Category: Sites

How to choose a good Domain Name

Choosing a perfect domain name for your business can be quite a tricky task, and to make matters worse, it is something that needs to be done early on, so that you can resume with the creation of your website. Naturally, an additional difficulty lies in the fact that an enormous number of names are already owned, and that you might not have too many available options. So how exactly do you choose a name that will suit your needs? This article will list some of the things that you might make your choice somewhat easier.

One of the things that are important is whether you already have a business and wish to make a website to accompany it, or are you just starting out and can name your business however you want. If you still don’t have a name for the business you’ll have much more options, be sure to use that advantage. Search engines will consider you more relevant for certain keywords if you have those words in your domain name, so keep that in mind. If, on the other hand, you already have a business and you have spent a lot of time and effort on getting people to hear about it, you’ll probably want to stick with the name of your business as your domain name, which is not to say that you can’t modify it in some way (or indeed be forced to do so).

Naturally, your domain name and your site name don’t have to be the same, but it might be good for you if they were. People usually focus on the site name, and if they are recommending you to their friends, they will most likely use the name of the site to refer to you. In general, you should be easier to find online if your site and domain name match, but there are exceptions to this rule.

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Five things that You need to Change about Your Website

If you find that your website is falling behind in terms of customer satisfaction and profit, the answer to your problems might lie within your website’s content. Many website owners make the mistake of underestimating how badly their websites can hurt their companies’ progress. Don’t be that person. These are five things you should change about your website right now to induce sales and progress.

Get Rid of Most of Your Call to Actions

Forget everything you know about placing countless call to actions around your website for maximum selling potential, and get real. If a user wants to purchase your product or make a conversion, they will. Instead of placing call to actions all around your website, fill these areas with interesting content that will get your users even more interested in what you’re selling.

Of course, you will want to keep your most important call to actions, and maybe even more importantly, make sure that they are visible. If there is at least one visible call to action above the fold on your website, you’re doing better than lots of other websites already.

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Why a content strategy is important when starting a blog

Sometimes when people start a blog, they have an idea in their head of using it as a hobby, uploading content when they want with no real strategy.  However, they also want to earn an income.  These two approaches do not mix, and this is why having a content strategy when starting a blog is important.

Firstly, if you blog without a content strategy, do not feel bad.  Until the past few years, even some of the biggest companies in the world did not factor digital content in to their overall marketing strategy.  Today however, it’s a priceless tool to have in your armoury.

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What is a content strategy for blogging?

Just because it uses the word ‘strategy’, there is no need to be concerned about what building a content strategy could involve.  Put simply, a content strategy allows you, the publisher, to plan, develop and manage your content.

This may involve sitting down with a cup of coffee and a pen and paper, and simply jotting down some subjects of blog posts you wish to write once you have started a blog.  However, it pays to go in to more detail and really begin to think about the content you create.

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Top 5 Websites

There are a lot of websites but there are some which stand out over the rest as useful, fun and popular. See if you agree with this list.

Wikipedia

Despite all the talk about the inaccuracies of this website, it is certainly a very useful one. Countless children must use it to do their homework and many other people to look up information. The amount of information that it contains, does sometimes make you wonder how we managed without it. It is great to be able to easily look up anything you need to know and be fairly confident that the information on there is correct. Another great thing is that the site is continuously growing and so the information should get better, and more detailed over time.

YouTube

Being able to watch fun videos is something which has quickly come along since broadband speeds got faster. The ability to be able to publish your own videos so that your family and friends can easily see them and to be able to watch other peoples is great fun. There are a great selection of different things on their too, the only problem is the limited file size but this is bound to change in the future.

Facebook

Social networking is something that many of us cannot seem to do without these days, Sharing family photos and videos and finding out what you old friends and acquaintances are up to can be great fun. Telling people that you are now feeding your cat or brushing your teeth, may not be for everyone, but it is certainly a great communication aid and it also seems to have a cathartic purpose, in that being able to tell the world that you have a problem, seems to help many people even if they do not get a satisfactory solution.

Ebay

Never was our old junk so valuable! Ebay has done a lot for people in that they now have the ability to easily sell their old things and make money. It has also allowed people to buy things more easily. There are a few problems in that it has brought down the value of collectables because more people are aware of the value of things and now they have an easy way to sell them, they are more likely to do so. However, it is certainly very useful in these tough financial times as we can make money form our old junk…erm valuables!

Amazon

Buying books never was so cheap and easy. Amazon has expended now from just selling books to selling all sorts of things. There is also the ability to sell second hand as well as new items and anyone can now be a seller. It was certainly a clever business plan and it has solved many people Christmas shopping worries as it can all be done from the comfort of home. It is so successful that it could be partly responsible for the growth in on line shopping and certainly provides a very useful service. There are not many people who have not heard of them.

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